Peter Moore's Blog
Peter Moore's Blog
April 7, 2009
Been a few days since my last post. It's a busy time for sports and marketing conferences. After presenting at the World Congress of Sports in Miami last week, I am closer to home in San Francisco this Wednesday at MI6, the annual video game marketing summit, which over the past four years has emerged as the pre-eminent marketing conference for the industry. I'll be speaking on some of the opportunities and challenges we face at EA SPORTS in this new era of interactive entertainment, including a demo of EA SPORTS Active for the crowd. If you're going to be in attendance, please stop by and say hello. Click here to read the entire blog.
April 7, 2009
Been a few days since my last post. It's a busy time for sports and marketing conferences. After presenting at the World Congress of Sports in Miami last week, I am closer to home in San Francisco this Wednesday at MI6, the annual video game marketing summit, which over the past four years has emerged as the pre-eminent marketing conference for the industry. I'll be speaking on some of the opportunities and challenges we face at EA SPORTS in this new era of interactive entertainment, including a demo of EA SPORTS Active for the crowd. If you're going to be in attendance, please stop by and say hello. Click here to read the entire blog.
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